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You're Why: New Ad Campaign Aimed at the Duke Health Community

The new ad campaign features Duke Health employees.

This week, Duke Health launched a brand campaign to highlight our teams and the amazing things they do every day and most importantly, why they do them. 

The campaign includes three television commercials that will air locally on cable and streaming services, billboards displayed throughout the Triangle and print ads in local magazines. 

More than 150 of your ​team members from across Duke Health have been featured in the campaign so far. The hope is Duke Health employees will feel inspired and proud to see themselves, their teammates and the roles they represent highlighted in the campaign.  

Next month, you'll begin seeing additional components of the campaign throughout our Duke Health locations and offices. And, you'll learn how you can be a part of the campaign by recognizing your colleagues.

For now, you can watch each of the television commercials below and view the first billboards you'll see displayed in the area.​

Duke Health bulletin board ad

Duke Health bulletin board ad: Why do we strive for better? You're Why